Arena Animation has created the first 3D stereoscopy commercial to become ‘future ready.’ The commercial named as ‘Dudolls’ is the first ever TVC produced in India that has undergone a 3D stereoscopyconversion. It means that the TVC can be viewed on any 3D supported device like 3D cinema theatre, 3D monitor, etc.
‘Dudolls,’ has been created by the reputed production house, Talking Donkeys for Arena. It shows playful animated characters (named Dudolls) in an Arena centre and thebackdrop showcases facilities provided by Arena Animation to their students. ArenaAnimation TVC is already seen on many national TV channels. However, the 3Dstereoscopy output will be seen in multiplexes in 3D movies.
It would be seamlessly built into the ad slot during the 3D films. It is meant for any 3D device that includes television and mobile phones. The advertisement is also expected to run on the 3D televisions of thefuture.